“America is BACK!”: The White House officially launches its TikTok account

The White House launched its TikTok account on Tuesday, as the social network remains under threat of a ban in the United States if its Chinese owner does not relinquish control. For its first post on the social network, the official White House account shared a 27-second video showing clips of the American president with the caption: "America is BACK! What's new TikTok?" "Welcome to America's golden age," the account description also reads.

Three hours after the video was posted, the official White House account had more than 25,000 followers. Donald Trump's personal account has more than 110 million followers, even though the president hasn't posted on TikTok since November 5, 2024, the day of the US presidential election. TikTok is owned by the Chinese company ByteDance .

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Under a law passed by Congress in 2024, the social network remains subject to a ban in the United States if it does not cede control. Republican and Democratic lawmakers alike expressed concern at the time about China's use of data or an attempt to influence American opinion. But Donald Trump has repeatedly pushed back the ultimatum to sell the social network, which is very popular in the United States, with the president having admitted to having "a soft spot for TikTok." The deadline for its sale is currently set for September 17.